When I look at the photography of Sigmar Berg takes I am taken back to early High School, when everyone seemed to picked-up a camera in an attempt to create an identity for themselves. The trend was either photography or poetry and lets all be honest, we all dabbled with one or the other.Now I recognize that Berg is making a giant leap from designing high-end eye wear for his company Beryll, to taking on the difficult art of photography; but its fair to say that beginner's luck is no excuse for continued mediocrity. How many times do we really need to "develop the view"? And isn’t that just a fancy way of crediting Photoshop?

The show consists of a good twenty pieces all digitally printed on 45” x 60” canvas. Berg’s subjects of choice are images of urban cities and coastal scenes otherwise known as "safety subjects". These are generally the topics of beginners and/or photographers who have nothing to say. What is unfortunate for Berg is that he can no longer claim the former since this is Developed Views Part Deux, and so one is forced to assume the later, that indeed Mr. Sigmar Berg, like so many people who fashion themselves photographers simply has nothing new to share.
Credit should be given for the use of shadow and light, however there is some skepticism as to the authenticity of this "development". It is clear that these nuances in color variation were not achieved in a darkroom since each piece is digitally printed, so it must be assumed that Berg “developed” them elsewhere. What is evident is that this work is forged in the studio of a beginner and if Berg wants to stay in the game, he is going to need to step up the plate and “develop” something new.
Vahe Berberian is one of those rare contemporary artists that can truly be defined as a renaissance man. Not only is the Armenian born artist a gifted painter, but he is also a celebrated playwright, director, and performer. His most recent play Baron Garbis, which enjoyed a successful run in North Hollywood and Pasadena, was true to form, and deeply connected to Vahe’s heritage as an Armenian and the history of that culture. Vahe’s ancestry is one of many resources for his art to feed upon. In truth Vahe is the kind of artist that allows his life experience to be fodder for his hungry and fertile imagination. He behaves like a sponge, soaking in the world, bathing in its chaos and its glory. All his hopes and fears are processed and then haphazardly poured out into his art. "I am a blender…or maybe a grinder - processing everything I consume," says Vahe, "Everything goes into this processor- the books I read, the music I listen to, the friends I have, my fears, my politics, my loves…"
One might compare Vahe’s paintings to a child’s notebook, filled with incoherent words and images, but all together a unique and intrinsic form of expression. His minimalist abstract paintings are reminiscent of cave drawings, quite raw and honest, whose progeny comes from a rather simple and innocent place.